Is your eCommerce Company Thriving?

The new world of business is here and so many people are getting on board.  This is the new way of the world and eCommerce is something that has boomed due to all the needs in 2020.  The COVID-19 pandemic has truly changed our lives and how we are working, buying, and shopping.  We are traveling differently and it has caused us to change a lot of our business practices as well.  What we are seeing is brick and mortar stores changing and focusing on their online sales and not the foot traffic.  I know for me that I have had to change and buy more online because of the pandemic and this is the reason why I have tried to help all of my friends who own eCommerce companies and try to give all the advice that I can to make sure they thrive this year. There are a lot of areas that get missed when it comes to running companies in 2020 and some of the small things that you buy can really cause huge costs if not purchased correctly.

The first thing that comes to mind when buying the right items for your company is the flat out packaging supplies.  This is the biggest change from a brick and mortar to an eCommerce and that is the fact that you are now focusing on getting that item to your customer after they buy.  This means that you are no longer putting the item in a bag or letting them walk out with it, but now you have to go through a whole process of getting that item to them.  This could be the process of putting an item in a bag and sending it out.  Or depending on the product you may need a cardboard box filled with stuff or peanuts to protect the items during shipping.  These are all products that can be purchased for a low price or possibly a large price depending on the location you buy them from and what quantity you are purchasing in.

What I have found is that many owners buy their packaging supplies from locations that are either convenient or just previously used.  I know that a lot of these people spend a lot of money by purchasing from a place that is just easy or that is simply not new to them.  People generally do not like to find new things and in the end, they go with what they know.  I am pretty sure that this is not always the best way to go and It should be known that if you do not spend your money wisely on the thing that you have to do on each item sold then you will lose to your competition. 

The cost of spending 30% more per box, bag, and maybe even stuffing for those products is going to be huge if you lose that amount for every single order you make.  That is the money that a competitor is not losing and putting into marketing or more inventory to beat you.  So make sure you are getting online and finding the best company that specializes in that industry to help you.  They should help you and give you the best deal and advice. So be wise, save money and thrive.

Leave a comment